{"id":2425,"date":"2021-01-06T17:56:40","date_gmt":"2021-01-06T08:56:40","guid":{"rendered":"https:\/\/juicer.cc\/articles\/?p=2425"},"modified":"2021-01-06T17:57:18","modified_gmt":"2021-01-06T08:57:18","slug":"%e3%80%90%e5%88%9d%e5%bf%83%e8%80%85%e5%90%91%e3%81%91%e3%80%91dmp%e3%82%92%e6%b4%bb%e7%94%a8%e3%81%97%e3%81%9f%e5%ba%83%e5%91%8a%e9%85%8d%e4%bf%a1%e3%81%a8%e3%81%af","status":"publish","type":"post","link":"https:\/\/juicer.cc\/articles\/archives\/2425\/","title":{"rendered":"\u3010\u521d\u5fc3\u8005\u5411\u3051\u3011DMP\u3092\u6d3b\u7528\u3057\u305f\u5e83\u544a\u914d\u4fe1\u3068\u306f"},"content":{"rendered":"<p>\u8fd1\u5e74\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u30c7\u30fc\u30bf\u6d3b\u7528\u306e\u30cb\u30fc\u30ba\u304c\u9ad8\u307e\u308b\u4e2d\u3001DMP\u3067\u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u5e83\u544a\u914d\u4fe1\u3059\u308b\u4f01\u696d\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u4e2d\u3067\u300cDMP\u306f\u77e5\u3063\u3066\u3044\u308b\u3051\u3069\u3001\u306a\u305cDMP\u306e\u30c7\u30fc\u30bf\u304b\u3089\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u306e\u304b\u3088\u304f\u308f\u304b\u3089\u306a\u3044\u300d\u3068\u3044\u3046\u65b9\u5411\u3051\u306b\u5c0e\u5165\u306e\u30e1\u30ea\u30c3\u30c8\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306e\u6d3b\u7528\u65b9\u6cd5\u306a\u3069\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<div style=\"border: 3px solid #e1e1e1; padding: 20px; margin-bottom: 10px;\">\n<strong style=\"color: #5b4776; font-size: 1.2em;\">\u3053\u306e\u8a18\u4e8b\u306b\u3064\u3044\u3066<\/strong><\/p>\n<p><strong><a href=\"#1\">\u25c6DMP\u3068\u306f\uff1f<\/a><\/strong><\/p>\n<p><strong><a href=\"#2\">\u25c6\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u5fc5\u8981\u6027<\/a><\/strong><\/p>\n<p><strong><a href=\"#3\">\u25c62\u3064\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a><\/strong><br \/>\n1.\u914d\u4fe1\u9762\u306b\u5bfe\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<br \/>\n2.\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/p>\n<p><strong><a href=\"#4\">\u25c6DMP\u3092\u7528\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/a><\/strong><\/p>\n<p><strong><a href=\"#5\">\u25c6JuicerDMP\u3092\u4f7f\u3063\u305f\u5e83\u544a\u914d\u4fe1<\/a><\/strong><\/p>\n<\/div>\n<p><span id=\"1\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>DMP\u3068\u306f\uff1f<\/h2>\n<hr \/>\n<p>DMP\u3068\u306f<strong>\u300cData Management Platform\uff08\u30c7\u30fc\u30bf \u30de\u30cd\u30b8\u30e1\u30f3\u30c8 \u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\uff09\u300d<\/strong>\u306e\u7565\u3067\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306b\u84c4\u7a4d\u3055\u308c\u305f\u69d8\u3005\u306a\u60c5\u5831\u30c7\u30fc\u30bf\u3092\u7ba1\u7406\u30fb\u6d3b\u7528\u3059\u308b\u305f\u3081\u306e\u57fa\u76e4\u3068\u306a\u308b\u3082\u306e\u3067\u3059\u3002<\/p>\n<p>DMP\u4e0a\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u306b\u95a2\u3059\u308b\u69d8\u3005\u306a\u30c7\u30fc\u30bf\u304c\u96c6\u7d04\u3055\u308c\u3066\u3044\u307e\u3059\u3002<br \/>\n\u7279\u306b\u30d1\u30d6\u30ea\u30c3\u30afDMP\u306f\u81ea\u793e\u304c\u6301\u305f\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3001Web\u4e0a\u306e\u884c\u52d5\u5c65\u6b74\u306a\u3069\u306e\u30c7\u30fc\u30bf\u304c\u84c4\u7a4d\u3055\u308c\u3066\u304a\u308a\u3001\u5e83\u544a\u914d\u4fe1\u3092\u59cb\u3081\u3068\u3059\u308b\u69d8\u3005\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u8a73\u3057\u304f\u306f\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\n&gt;&gt;<a href=\"https:\/\/juicer.cc\/articles\/archives\/2223\/\">\u300cDMP\u3068\u306f\uff1f\u57fa\u672c\u7684\u306a\u77e5\u8b58\u3084\u5c0e\u5165\u6642\u306e\u30dd\u30a4\u30f3\u30c8\u3001\u6d3b\u7528\u65b9\u6cd5\u307e\u3067\u300d<\/a><br \/>\n<span id=\"2\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u5fc5\u8981\u6027<\/h2>\n<hr \/>\n<p>\u5e83\u544a\u65bd\u7b56\u3067\u306f\u3001\u672c\u5f53\u306b\u5e83\u544a\u3092\u5c4a\u3051\u305f\u3044\u30e6\u30fc\u30b6\u30fc\u3078\u5e83\u544a\u914d\u4fe1\u3059\u308b\u305f\u3081\u306e\u300c\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u300d\u3092\u884c\u3046\u3068\u304d\u306bDMP\u306e\u30c7\u30fc\u30bf\u304c\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n<p>\u305d\u3082\u305d\u3082\u3001\u306a\u305c\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u5fc5\u8981\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>\u7279\u5b9a\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u7d5e\u3063\u3066\u5e83\u544a\u3092\u898b\u305b\u308b\u3053\u3068\u3067\u7121\u99c4\u306a\u5e83\u544a\u306e\u9732\u51fa\u304c\u6291\u3048\u3089\u308c\u3001\u7d50\u679c\u3068\u3057\u3066\u8cbb\u7528\u5bfe\u52b9\u679c\u304c\u9ad8\u304f\u306a\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u65b0\u5546\u54c1\u306e\u300c\u30b3\u30b9\u30e1\u300d\u3092\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u3059\u308b\u5834\u5408\u3001\u30b3\u30b9\u30e1\u3092\u5fc5\u8981\u3068\u3057\u306a\u3044\u30e6\u30fc\u30b6\u30fc\u306b\u5ba3\u4f1d\u3059\u308b\u3053\u3068\u306f\u52b9\u7387\u7684\u3068\u306f\u3044\u3048\u307e\u305b\u3093\u3002<br \/>\n\u4e3b\u306a\u8cfc\u8cb7\u5c64\u3067\u3042\u308b\u5973\u6027\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3057\u305f\u65b9\u304c\u8a8d\u77e5\u30fb\u8cfc\u5165\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<br \/>\n\u52a0\u3048\u3066\u3001\u5546\u54c1\u306e\u4fa1\u683c\u304c\u9ad8\u3051\u308c\u307030\u4ee3\u4ee5\u964d\u3001\u30d7\u30c1\u30d7\u30e9\u306e\u5546\u54c1\u3067\u3042\u308c\u307010\u4ee3\u5f8c\u534a\u301c20\u4ee3\u3068\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u5e74\u4ee3\u3092\u7d5e\u308b\u3053\u3068\u304c\u3067\u304d\u308c\u3070\u3055\u3089\u306b\u5e83\u544a\u52b9\u679c\u306f\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n<p><span id=\"3\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>2\u3064\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/h2>\n<hr \/>\n<p>\u3055\u3066\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u3082\u3046\u5c11\u3057\u6df1\u6398\u308a\u3057\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u5b9f\u306f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u5927\u304d\u304f\u5206\u3051\u30662\u7a2e\u985e\u5b58\u5728\u3057\u307e\u3059\u3002<br \/>\n1\u3064\u3081\u306f\u914d\u4fe1\u9762\u306b\u5bfe\u3057\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308b\u8003\u3048\u65b9\u3067\u3059\u3002<\/p>\n<h3>1.\u914d\u4fe1\u9762\u306b\u5bfe\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/h3>\n<p>\u4f8b\u3068\u3057\u3066\u30c6\u30ec\u30d3\u5e83\u544a\u3067\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002<br \/>\n\u30de\u30b9\u5e83\u544a\u306e\u4ee3\u8868\u683c\u3067\u3042\u308b\u30c6\u30ec\u30d3\u5e83\u544a\u3067\u3001\u4e3b\u5a66\u5c64\u306b\u5546\u54c1\u3092\u5ba3\u4f1d\u3057\u305f\u3044\u3068\u304d\u306b\u306f\u3001\u304a\u663c\u306e\u6642\u9593\u5e2f\u3067\u653e\u9001\u3055\u308c\u3066\u3044\u308b\u4e3b\u5a66\u5411\u3051\u756a\u7d44\u306bCM\u3092\u6d41\u3059\u3053\u3068\u304c\u3088\u304f\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u30c6\u30ec\u30d3\u5e83\u544a\u306f\u914d\u4fe1\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30fb\u6642\u9593\u306b\u3088\u3063\u3066\u8996\u8074\u8005\u304c\u9055\u3046\u70ba\u3001\u30c6\u30ec\u30d3\u756a\u7d44\u3068\u3044\u3046\u914d\u4fe1\u9762\uff08=\u30d7\u30ec\u30a4\u30b9\u30e1\u30f3\u30c8\uff09\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u4e8b\u3092\u5f97\u610f\u3068\u3059\u308b\u304b\u3089\u3067\u3059\u3002<br \/>\n\u3053\u308c\u304c1\u3064\u3081\u306e\u914d\u4fe1\u9762\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308b\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u4e00\u65b9\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>2.\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/h3>\n<p>\u5148\u307b\u3069\u306e\u30c6\u30ec\u30d3\u5e83\u544a\u306e\u4f8b\u3092\u518d\u3073\u8003\u3048\u3066\u307f\u307e\u3057\u3087\u3046\u3002<br 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id=\"4\"><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2>DMP\u3092\u7528\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u308b\u30e1\u30ea\u30c3\u30c8<\/h2>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2430\" src=\"https:\/\/juicer.cc\/articles\/wordpress\/wp-content\/uploads\/2021\/01\/776703c85c8e2e7000c598105672a6e5.png\" alt=\"776703c85c8e2e7000c598105672a6e5\" width=\"923\" height=\"484\" \/>\u3053\u3053\u304b\u3089\u306fDMP\u306e\u30c7\u30fc\u30bf\u3092\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3059\u308b\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<br 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